|News publishers and blogs of household names, quality bloggers.
|Bespoke outreach using individual pitches and expensive content (often research or interview based). This is more like a digital PR service where the aim is to get a mention or a link if possible.
|the number of links you acquire relies on the strength of your brand, the power of your content and the relationships that the agency builds. Results can vary from average to amazing.
|Paid by the day so can be very expensive without guarantees of links being provided.
|Low SEO risk if done correctly.
|We are a combination of tier one and second tier (below)
|High volume manual outreach using tailored emails. Good to high quality articles are offered publishers.
|Bloggers are hungry for good quality content, so link acquisition is easier. Results vary in each niche, but steady ranking improvements are common.
|Pay per link model. Affordable but understanding the level of competition in your niche and what is needed to rank is the key to long term budgeting.
|Low to below average. We are very careful who we use for link placement but Google changes the algorithm often and sites can be affected positively or negatively.
|Quality bloggers, blogs on good business sites, resource pages, link roundups.
|Any blog or website that will accept a link and/or private backlink networks
|Mass email templates to any site. Multiple customers links can be placed in every article placed to spread costs and keep the price low.
|Can vary due to the mix of good and bad sites that place links. Often rankings stagnate or go backwards.
|Cheap (but costly if you consider the potential loss of revenue!).
|Footprints are easy to follow when placing unnatural links, and obvious link building activity often results in pages losing rankings.
|Any site that will accept a link including forums, low quality private backlink networks, social media profiles, membership profile links, blog comments
|Usually use software or low quality overseas labour. Articles are 'spun' meaning duplicated but words are changed to make them appear unique.
|Terrible. Google has blitzed this level of link building, but people still fall foul due to the tempting low cost and lack of knowledge.
|Cheap but very expensive if it gets your site de-indexed from Google!
|Dangerous - avoid at all costs.